Our Process
Our Process
We spend an hour+ interviewing your companies’ most important executives and employees.
We’ll ask questions just like a journalist would, then use what we’ve learned for . . .
We take everything your team tells us in the interview stage to write a series of email pitches.
We craft our pitches to catch journalists’ attention in their overflowing inboxes.
We’ll build an email list in Muck Rack of hundreds to thousands of influential journalists.
Then, we’ll pitch them, follow up, and arrange interviews when requested.